Radio Trailer Idea

After disscussing ideas with Ryan Carman as to what to do for our radio trailer as our film does not use dialouge, we have decided that we will create a deceptive radio trailer to get people interested in the film and also get people to look into the film out of curiousity that the deceptive trailer will create. For the deceptive trailer, we were thinking of doing a fake "bank finance" radio advertisement because one of the underline points of the film is money loss so a bank finance advert would relate to the film well.

Some examples of films using deceptive marketing include the Blair Witch Project, which made people think it was a real documentary, and The Fourth Kind, which claimed to be based on actual case studies and people which were later found to be untrue.
http://www.blairwitch.com/
http://www.thefourthkind.net/

Different Radio Types

BBC Radio 1: A national radio station

BBC Radio Norfolk: A local radio station

Future Radio: A community radio station

There are different types of radio which means choosing the right type for our film trailer so that it is heard by our target audience. One type of radio is community radio which are radio stations that broadcast for specific areas or people and are mostly not affiliated with commercial stations or advertising. The next type of radio is local radio which are radio stations that, in the u.k, broadcast to local countys. These stations are mostly commercially run and in Britain, the BBC have the largest chain of county radio staions. The other type of radio is national radio wich is always commercially run as the station needs commercial funding to broadcast nationally. National radio stations typically broadcast the most popular of things across the nation it operates in because it broadcasts to everyone and therefore gets the best response from broadcasting the most popular.

Radio Film Trailer

For the third product of our project, we have decided to make a radio trailer for our film. We decided this would be suitable as a different form of media compared to the two forms we have already done which are film and print. Radio film trailers are typically audio extracts taken from the film with a deep, husky voice narrating over it to create suspense. Because our film does not use dialouge, we will need to do something different to interest the radio listeners however we will probably keep the deep, husky voice so we can still create suspense.